Sinclair Smith & Company is a multi-disciplinary design studio based in Brooklyn, NY. Our services include strategic consulting, industrial design and interior design.



Svbscription x SS&Co parcel unveiled

Posted on Oct 30, 2013 in SS&CO projects, Tools

Svbscription V6 Sinclair Smith Hatchet

I’m thrilled with the results and feedback so far on the work for the Svbscription V6 parcel, The Unexpected, and I’m happy that after months of biting my tongue, the secret is out and we can show the work! Everyone at Svbscription was a delight to work with and I appreciate the incredible care and attention they give to every detail of their process and product. There’s an interview with me on their blog here. (Photo courtesy of Svbscription. More photos to come.)

Transitions: Roundabouts

Posted on Oct 21, 2013 in New York, Transportation

columbus circle sinclair smith blog

In response to of our fair city’s own Columbus Circle being named “Roundabout of the Year”, the public radio show Marketplace‘s morning report last week included a great segment on roundabouts that actually had me laughing at several points. Yes I’m prone to fits of childlike delight in the face of great achievements in design and engineering and yes, my recent obsession with transitional gestures and structures makes me vulnerable to new roundabout propoganda, but you need to listen to this. Just hear the name of this gentleman’s organization before you judge me…

Sinclair Smith roundabout blog post

The Hubble Ultra Deep Field in 3D

Posted on Oct 21, 2013 in Photography, Science

This is just plain mind blowing. You can see the image on the Hubble site here.

Transitions Workshop at SVA PoD

Posted on Oct 18, 2013 in Education, Process, SS&CO projects

Transitions studio 07

The first run of my new class, Transitions, for incoming first year students at SVA’s Products of Design masters program was big success. There is an interview with me on the department’s blog. Check it out here…

Transitions studio 09

507 Mechanical Movements

Posted on Oct 16, 2013 in Antiques, Books, Process, Tools


A gentleman named Matt Keveney launched the website, 507movements.com, with all original illustrations from the 1868 book, Five Hundred and Seven Mechanical Movements by Henry T. Brown. Keveney has animated some of the examples very elegantly. It’s a fabulous site. Beautiful to peruse and total educative.

Polyester appliances by Do-Ho Suh

Posted on Oct 15, 2013 in Art, Quotidien things


Amazing 1:1 sculptures of apartment appliances made from sheet polyester by artist Do-Hu Suh. (via Colossal)


Leica à la Jony Ive

Posted on Oct 10, 2013 in Photography, Product, Tools

Jony Ive Leica

I saw Fast Company’s blurb on the new Leica that Jony Ive and friends designed for charity. It’s pretty, but as with most things that come from Ive, it occupies a realm of digital and surface idealism that doesn’t necessarily translate realistically into functionally ergonomic form. I love Apple products, and Ive’s post-Dieter Rams geometric forms work well for Apple, but computer interfaces don’t always require the tactile relationship that many other products do. I wrote about this once for Core77. And so I was going to write something about that on here relating to this camera. Meanwhile I sent the link to photographer, Custom Photo Lab owner and Leica aficionado, Stuart Richardson. (Full disclosure, the fine man is also my brother in law.) Stuart sent back his own take, doing the work for me:

I think it is terrible! It takes away every last vestige of ergonomics from the camera, and the design has totally crippled it from a functional standpoint. A number of components of the camera have been removed entirely in order to make it a cleaner, smoother design. There is no hotshoe; no EVF port; no cable release threading; no movie button on the top plate; no microphone and no possible opportunity for one, since the hotshoe is gone; and they have gone so far as to remove the main click wheel from the rear of the camera. Consequently, it will be much more difficult to navigate the images, menus or do any exposure compensation. It has non-standard strap lugs, so you would need a special strap to use it…one does not appear to be included. The lens has had the focusing tab removed, so there is no tactile differentiation between the aperture setting and the focusing. The lens appears to lack a lens hood, or even any filter threads that would allow the use of an add-on hood or filter. The shutter speed dial and on-off switch appear to be very difficult to use without looking at them directly from above. Again, they seem to have removed any tactility from them…they do not appear to be usable with the camera held up to one’s eye, which is their basic function.

As a whole, there does not appear to be a good way to keep the camera in the hand. Since everything has been smoothed, flattened and rounded, there is nowhere for the hand to rest. The lack of a grippy texture or moulding suggests that it will be either slippery and/or fatiguing to hold. If those are really holes in the aluminum, they would quickly clog with dust, dirt and grime…the last things you want near a camera sensor. The materials choice also seems questionable — aluminum is a very good conductor heat, which means this camera will be brutally cold to hold onto in cold weather. This is a problem, as there is no way that any of those buttons, dials or rings are going to turn by someone wearing gloves.

I know this camera is for charity, and will likely never be used, but it really bothers me as it seems to be the exact OPPOSITE purpose that design should strive for. It has taken a functional design and made it dramatically less functional to suit a particular aesthetic. It offers no new utility for the camera, and all it proves is that the designers can make a Leica look like a Mac Pro. So what? I think it diminishes the brand, the designers and the camera.

Well there you have it. I’ll stand by that.

Sinclair SpaceCases at Acorn Toy Shop

Posted on Oct 5, 2013 in Brooklyn, Children, Furniture, Retail, SS&CO projects

I’m really happy to see Spacecases in the window of Acorn Toy Shop on Atlantic Avenue in Brooklyn. Acorn is using them for display and merchandising and is also taking orders for Spacecases from interested customers. So far so good. The orders are coming in and I’m happy this versatile, modular, stacking wood crate system I designed 12 years ago is still chugging along. There are more pictures here. (New photos are coming soon!)


Posted on Oct 1, 2013 in SS&CO projects, Tools


PSFK gives a little peak into forthcoming work from SS&Co and Svbscription. Read the article here.