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Sinclair Smith & Company is a multi-disciplinary design studio based in Brooklyn, NY. Our services include strategic consulting, industrial design and interior design.

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Architect Barbie is on the way…

Posted on Mar 3, 2011 in Architecture, Endless stuff, parenting, Toys

My mother the architect emailed me a link to the AIA’s news release that Mattel will be releasing “Architect Barbie” this Summer. I am not sure where to begin on this one— it just seems plain weird to me. Is Barbie even relevant enough anymore for this to make a difference in the aspirations of young girls? Apparently the AIA thought it could help inspire more young women to join the field. As of November 2010, women made up only 17% of AIA members. Read on…

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