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Sinclair Smith & Company is a multi-disciplinary design studio based in Brooklyn, NY. Our services include strategic consulting, industrial design and interior design.

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Don’t Fear the Internet

Posted on May 10, 2012 in Craft, Education, I want it, Tech, Web

Today I am inspired by rumors I heard about John Travolta. So on this day after a momentus day in the history of our nation’s socio-political landscape, I too am coming out of the closet and prepare to be wed. To web.

The truth is, I have always wanted to know how to program a website. There. I said it, it’s out. Yes, yes, I am valued by my clients as a brick and mortar kind of design/build guy, and I can be frequently heard calling myself a luddite, but secretly I look at html/css class schedules at 3rd Ward and buy intructional books at Barnes & Noble, and shamefully keep them spine-in on a shelf by the bed painfully wondering when I will ever be able to program a website myself like those other cool kids and cease to be a slave to their plug-ins and cryptic jokes all riddled with m-dashes and back slashes.

Well, today all that changes, now that I have found Jessica Hische and Russ Maschmeyer’s instructional site Don’t Fear the Internet (with videos!). Full discloser: I have had a design crush on Hische for a while now. Her skills are sick. And I have come very close to working with Russ. I contacted Russ via Liz Danzigo at SVA Interaction Design because I needed a programmer, well, because– wait for it– I don’t know how to program a fucking website!! But again, today all that changes. Those two are geniuses. Check out the site. Extremely clear. While watching one of the videos I almost started crying as I considered the world of code that would suddenly demystify in front of my eyes. Matrix, here I come….

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