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Sinclair Smith & Company is a multi-disciplinary design studio based in Brooklyn, NY. Our services include strategic consulting, industrial design and interior design.

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Impossible Instant Lab

Posted on Sep 17, 2012 in Endless stuff, Photography

Polaroid prints from iPhone pix. Fun. But I question whether consumers will actually use it after they buy it. The urge to return to tangible prints from digital screen viewing is strong, as seen in instant photo printers from every printer brand, late Polaroid products and from the instagram camera. But I am not convinced that the prints get made and cherished the way they did and were in pre-digi-photo days. Furthermore from a pure design-crit perspective, the formal treatment of this product is not very distinguished or appealing, even in its simplicity. Frankly it looks like the Vitamix. (I still want one REALLY badly.)

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